Sree Sreenivasan on how to start a new venture during lockdown

by Lavina Melwani | July 13, 2020

At a time when the coronavirus has caused chaos in many parts of the world and decimated businesses in towns and cities, tech entrepreneur Sree Sreenivasan has started a new venture. Back in March when COVID-19 was an unknown entity, Sreenivasan who is the Marshall Loeb Visiting Professor of digital innovation at the Stony Brook School of Journalism, saw the need of the moment – and reached out with solutions.

“During previous crises – 9/11, the 2004 tsunami, the 2008 Mumbai attacks, the 2011 Fukushima earthquake – I had found a role for non-field journalists like myself to share timely, accurate information via digital means,” he recalls. “From a distance, we can play a complementary role to all the great work done by journalists who are the scene. For each previous crisis, we used the respective cutting-edge tools of the day – email, websites, blog, live audio, – so it was only natural that we use a live video talk show format for a 2020 crisis...”

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